Hallmark

At a time when most bouquets spend half their lifespan on the road from growers to distributors to wholesalers to retailers, Hallmark found a shorter route. Harvesting flowers just before blooming (it’s called tight cut), whisking them to their arrangement centers, and then straight to one’s door. In a gift box, no less.

The result: Bouquets that hold their beauty longer, and live up to Hallmark’s long standing motto, When you care enough to send the very best.